1. Data Controller Information

Pen It Down Digital
Email: admin@penitdowndigital.com   

For the purposes of the General Data Protection Regulation (GDPR) and other applicable privacy laws, Pen It Down Digital is the data controller responsible for processing your personal information.

2. Information We Collect

We collect and process personal information to provide you with our services, including:

• Personal Data: This includes information you provide directly to us, such as your name and email address when you sign up for our newsletter or join our community.
• Automatically Collected Data: When you visit our website, we may automatically collect certain information about your device and browsing activity, such as your IP address, browser type, and usage data, through cookies or similar technologies.

3. Legal Basis for Processing Personal Data (GDPR)

We process your personal data based on the following legal grounds under the GDPR:

• Consent: When you sign up for our newsletter or agree to receive marketing communications.
• Legitimate Interest: To track affiliate link clicks, analyze website performance, and improve our services.
• Contractual Necessity: To fulfill any contracts or provide services you have requested.

You have the right to withdraw your consent at any time by contacting us at admin@penitdowndigital.com  

4. Use of Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect data and improve user experience on our website. This includes:

• Tracking Affiliate Links: Cookies are used to track clicks and purchases from affiliate links, enabling us to earn commissions from our partners.
• Google Analytics: We use Google Analytics to collect and analyze site traffic and usage patterns to improve website performance.

If you are a resident of the European Economic Area (EEA), you will be asked to provide explicit consent before we place cookies on your device or send you marketing communications.

You can control the use of cookies through your browser settings. However, disabling cookies may impact your experience on our website.

5. Affiliate Marketing

Our website participates in affiliate marketing, which means we may earn commissions on products or services purchased through links on our site. These links are provided by third-party affiliate networks and partners in various industries, such as travel, eco-friendly products, and e-commerce platforms.

6. How We Use Your Information

We use the information we collect for the following purposes:

• To send you newsletters and community updates.
• To track affiliate link clicks and sales for commission purposes.
• To analyze and improve the performance of our website.
• To comply with legal obligations and resolve disputes.

7. Sharing Your Information with Third Parties

We may share your personal information with third-party service providers and partners for the following reasons:

• Affiliate Networks: To track sales and commissions generated through affiliate links.
• Analytics Providers: Such as Google Analytics, to analyze website traffic and user behavior.
• Email Service Providers: To send you newsletters and marketing communications.

These third parties act as data processors on our behalf and are contractually bound to protect your information in compliance with relevant data protection laws.

8. International Data Transfers

As a global service, we may transfer your personal data to countries outside of your home country, including the United States, where our servers and third-party service providers are located. These countries may have different data protection laws from your country of residence.

When transferring personal data outside the EEA, we ensure that adequate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission or other legal mechanisms, to ensure that your data is protected.

9. Retention of Personal Data

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. This means:

• For marketing communications: We retain your data until you unsubscribe or withdraw consent.
• For analytics: We retain event data for 14 months and user data for 14 months, with the option to reset the retention period if the user returns to our site within that time.
• For transactions: We retain your data for as long as necessary to comply with legal and financial obligations.

If you request deletion of your personal data, we will securely erase it unless we are legally required to retain it.

10. Your Rights (GDPR)

If you are a resident of the EEA, you have the following rights under the GDPR:

• Right to Access: You can request access to the personal data we hold about you.
• Right to Rectification: You can request that we correct any inaccurate or incomplete data.
• Right to Erasure: You can request that we delete your personal data (the “right to be forgotten”).
• Right to Restriction of Processing: You can ask us to restrict the processing of your data in certain circumstances.
• Right to Object: You can object to our processing of your data based on legitimate interests.
• Right to Data Portability: You can request a copy of your personal data in a machine-readable format for use with another service provider.
• Right to Withdraw Consent: You can withdraw your consent to data processing at any time.

To exercise any of these rights, please contact us at admin@penitdowndigital.com   

11. California Privacy Rights (CCPA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You have the right to know what personal information we collect, use, and share.
• Right to Request Deletion: You can request that we delete your personal information, subject to certain exceptions.
• Right to Opt-Out of Sale: You can opt-out of the sale of your personal information (though we do not sell personal data).
• Right to Non-Discrimination: You will not be discriminated against for exercising your privacy rights.

To exercise your CCPA rights, please contact us at admin@penitdowndigital.com  

12. Do Not Track Signals

Our website does not respond to “Do Not Track” (DNT) signals from your browser. You can control the use of cookies and tracking technologies through your browser settings.

13. Data Security

We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access, disclosure, alteration, or destruction. While we strive to use commercially acceptable means to protect your information, please note that no method of transmission over the internet or method of electronic storage is 100% secure. As a result, we cannot guarantee the absolute security of your data and disclaim liability for any unauthorized access, loss, or misuse of personal information due to factors beyond our control. Nevertheless, we continuously work to improve our security measures to ensure the highest level of protection.

14. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any material changes will be communicated to you by updating the “Effective Date” at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed of any updates.

15. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, or if you wish to exercise your rights under applicable privacy laws, please contact us at: admin@penitdowndigital.com